Online Marketing Manager (m/f/d)
- Cologne Rheinauhafen
- Full-time
- Permanent
- Qvest Group
Are you passionate about growth and online marketing? Do you have sound knowledge of setting up campaigns and funnels as well as analysing and evaluating marketing KPIs? Would you like to be one of the driving forces behind the success of our lead-gen machine? Then we should get to know each other, because the perfect job is waiting for you! As Online Marketing Manager (m/f/d), you will be the central point of contact for the Search, Display Advertising, Native and Social Media (Paid) channels. You will be responsible for managing, optimising and maintaining your channels, keeping an eye on current trends and developments and proactively contributing these as ideas for channel-specific marketing strategies. Let us benefit from your extensive expertise and help us set the right course for our online marketing together.
Your Tasks
- You plan and develop the performance activities for our B2B online marketing
- You create and manage cross-channel campaigns with a focus on SEA, shopping ads, display, re-targeting and social media
- You identify and integrate approaches to expand traffic generation
- Together with the content marketing team, you implement focus and landing pages as well as lead magnets
- You continuously optimise campaigns with suitable tools to increase the ROI of marketing measures
- You create analyses and reports on relevant KPIs and ensure transparency
- You carry out benchmark analyses and monitor markets and competitors
Your Profile
- You have already gained experience in online marketing and ideally eCommerce
- You have excellent expertise in the areas of SEA, display and programmatic
- You have good knowledge in the areas of paid social and re-targeting
- You are comfortable using tools such as Google Ads, Google Analytics and Microsoft Advertising
- You are characterised by a high level of online affinity and a quick grasp of things
- Ideally, you have product knowledge in the field of media, communication and information technology
- You have a very good command of German and English
We offer
- Training and Continuing Education
- Company Pension Plan
- Coporate Benefits
- Employee Events
- Company Laptop
- Flexible Working Hours
- Group Accident Insurance
- Employee Bonuses
- Capital Accumulation Plan
About Qvest
Qvest provides holistic support to companies worldwide in their further development in the context of digital transformation. With a focus on success, more than 1,300 employees help their customers to achieve future-oriented change with innovation and consulting services, system and ICT integration in technology and infrastructure projects and the development of software and digital products. Qvest's clients include numerous well-known companies from industries such as media & entertainment, telecommunications, automotive, health & pharmaceuticals, consumer goods, retail, transportation and logistics, as well as organisations from the public sector. In addition to its headquarters in Cologne, the company also has offices in Europe, the USA, the Middle East, South East Asia and Australia.
Talent Acquisition Manager
Phone: +49 174 9481961