Marketing Operations Manager (m/f/d)

Join us as a Marketing Operations Manager to play a crucial role in optimizing marketing processes, technologies, and workflows to drive demand-generation activities, enhance efficiency, and support business growth. If you’re ready to drive innovation in marketing operations and contribute to the success of a dynamic team, we’d love to hear from you!

• Oversee Marketing Technology and Website Operations
  Manage and maintain the marketing technology stack (e.g., HubSpot, WordPress), ensuring smooth functionality, user adoption, and data integrity. Ensure the qibb website is optimized for performance and usability to support demand generation and content efforts.
• Drive Demand-Generation Initiatives
  Design, execute, and optimize demand-gen campaigns across channels, including, email, social media, search and paid advertising, while collaborating with your team lead to deliver impactful messaging.
• Lead Project Management for Marketing Campaigns & Events
  Oversee end-to-end management of marketing campaigns and events, leveraging tools like Jira to track progress, ensure timely delivery, and align cross-functional teams.
• Streamline Marketing Processes
  Develop and implement scalable processes for account funnel optimization, lead nurturing, and workflow automation to ensure seamless customer journeys from awareness to conversion. Build and maintain scoring models, account grading criteria, and marketing automation workflows to qualify leads efficiently for sales. Additionally, support the adoption of pre-built templates and tools to accelerate execution
• Leverage Data and Reporting
  Create and maintain detailed reports and dashboards to track marketing KPIs, campaign performance, and overall effectiveness of marketing efforts
• Stay Ahead of Trends
  Keep up to date with emerging trends and innovations in marketing operations, bringing fresh insights to qibb's strategies
• What Excites You
  • Managing complex systems and processes to make them seamless and efficient
  • Collaborating with cross-functional teams to drive results
  • Using data to uncover insights and improve marketing performance
  • Finding creative solutions to operational challenges in a dynamic environment

Experience

• 3-5 years in marketing operations or a related role. Experience in the media tech sector or with SaaS platforms is a plus
• Background in B2B marketing for technical software solutions (SaaS, PaaS, IaaS, Security, etc.)
• Bachelor's or master's degree in Business, Marketing, Communication, or a related subject

Technical Proficiency

• Proven experience with marketing tools such as HubSpot, WordPress, and marketing automation platforms. Familiarity with analytics tools (e.g., Google Analytics, Data Studio) is required

Skills and Qualities

• A keen observer with a problem-solving mindset.
• Strong project management and organizational skills to handle multiple priorities
• Solid understanding of marketing principles and best practices
• Excellent communication and interpersonal skills for cross-team collaboration
• Comfortable working in a fast-paced, startup-like environment
• You are motivated and proactive and can learn and work with a high degree of autonomy
• Ability to autonomously drive assignments from conceptualization over implementation to assessment and improvement
• Interest in media production and distribution is a plus
• Exceptional English language skills in written and spoken form suitable to execute marketing to an English native audience

• Training and Continuing Education
• Flexible Working Hours
• Hybrid Work
• Company Laptop
• Group Accident Insurance
• Company Pension Plan
• Coporate Benefits
• Employee Events